What key element is part of Domino's service strategy?

The key element that is part of Domino's service strategy is the speed of service. Domino's has built its brand around the promise of delivering pizzas quickly, ensuring that customers receive their orders in a timely manner. This focus on speed is not just about quick delivery; it encompasses the entire experience from the moment the order is placed to when the food arrives at the customer’s door. The company has implemented various systems and technologies to optimize their delivery routes and streamline kitchen operations, which reinforces their commitment to fast service.

Other choices, while relevant in their own ways, do not align as closely with the core of Domino's service strategy. Lowering prices might attract customers in the short term, but it does not inherently reflect their service focus. Offering promotions can enhance customer engagement and drive sales, but it is not a fundamental part of the service strategy itself. Increasing seating capacity may be important for dine-in locations, but it’s less relevant for a brand that primarily emphasizes delivery. Thus, the emphasis on the speed of service truly captures the essence of what differentiates Domino's in the marketplace.